Our current client is a large multi media company that is planning to enter the adult dating arena. We are currently only evaluating single adult males ages 24 to 65 years of age or men ages 40 to 70 who are actually married but looking to have an affair. (Don't worry ladies, we will get your side of the story soon enough) All must be comfortable viewing mildly adult content. Our goal is to have you visit then evaluate our client's biggest competitor in this market segment.
Why? During the last year this particular competitor we are evaluating has seen a 450% increase in the average amount of males using their sites and a 200% increase of females compared to the same time last year. Also now known as pre-COVID. So yeah, we want to know what they are doing that is making their network the best place online for adult males and females looking for hookups.
Demographic | AGE | 2019 thru 2020 | 2020 thru 2021 |
---|---|---|---|
New Male Users | 44 | 70% Increase | 450% Increase |
New Female Users | 44 | 50% Increase | 200% Increase |